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If there is a really tight sales market sector, where a new product is launched and the following week you already have a worthy competitor, that is the technology sector.
Each of these companies try to keep an increasingly larger slice of the pie, to improve internal numbers and satisfy more customers. But, the million dollar question is, Who has been doing better in recent months? Here is the answer with the 10 technology companies with the highest brand value of 2023.
Before starting the list, it is important to clarify that if we took into account other factors, such as the number of sales, the net profits, and capitalization per share, the ranking would vary among the leaders. That being said, we are only going to focus on the market value of each company.
Apple Inc.
According to the portal specialized in metrics Statista, Apple is still very far, but very far from second place on the list. Those with the bitten apple continue to encompass a large number of devices and applications, which helps to continue maintaining the podium.
Just by looking at this list with part of what they have presented in 2023plus what continues to land new to all users (iPhone 15, MacBooks, AppleWatch, among others), it is more than certain that Apple will remain in first place. Apple boasts the frivolous sum of 880,455 million dollars as brand value.
Alphabet Inc – Google
Google has the seal of Alphabet Inc, an American multinational company. The main The company’s source of income is advertising. through Google sites, and online products, in addition to the teams focused on making the home a smarter space.
In the first quarter of 2023, Alphabet made profits of $74.6 billion. 577,683 million dollars is a truly barbaric figure that speaks of what the big G has been achieving as a brand.
Microsoft
Microsoft Corporation is a multinational company, which focuses on developing technologies, its origin is American and specialize in developing a wide range of software, hardware and IT services.
Consequently, in 2023 the worldwide income of Americans was 55.49 billion US dollars in the first quarter of 2023. As of today, Microsoft has more than 46 applications and services, including Skype, Teams, Excel, Word, etc. This has made it climb to third position and have a value of 501,856 million dollars.
amazon
Today, Amazon is one of the largest and most successful retail companies in the world. Founded in Seattle in 1994, He started selling books online and little by little they increased their cataloguntil they reach the place they are today.
Next, in 2023, Seattle’s revenue was $127.4 billion in the first quarter. In addition to the sales website, they have key products such as the Alexa echo dotand in the streaming race they have not been left behind thanks to Amazon Prime Video. The brand value figure is located, according to Statista, at 468,737 million dollars.
Samsung Group
Together with Apple, Samsung leads the mobile device sector neck and neck worldwide. One fact that should not be missed is that the company represents no more and no less than 20% of South Korea’s GDP. One of his latest creations is the Galaxy Z Flip 5which has a Windows that you can customize to your liking, among other features.
More than $367.26 billion is the brand value of this South Korean firm. Samsung is also fighting gain more ground in the manufacture and sale of televisions and other electronic devices.
Meta Platforms – Facebook
In recent years, Facebook, now Meta, has been reorganizing internally to be able to offer more than the already known apps (Facebook, WhatsApp and Instagram). From 2021, The metaverse has been the main development objective for said brandso we expect more advances on the topic of virtual and augmented reality in the coming months.
The brand value of Meta Platforms according to Statista is around $93,024 million. We are left wondering what the good news will be for 2024 at the level of the applications that we already know, as well as the services that have not even come to light.
Tencent Holdings
Do the games PUBG Mobile and League of Legends sound familiar to you? Or maybe the WeChat and QQ app, which has more than 500 million users? Well then, This conglomerate owns these and many more apps and companies. Tencent Holdings not only has games and social networks, they have a portfolio of services dedicated to e-commerce, payment systems, virtual assistant and more.
The headquarters are in China, and being in Asia has not been an obstacle to being able to have a presence throughout the world and reach a value of more than 414.28 billion dollars.
Broadcom
Broadcom also has its way to differentiate itself from the rest of the thousands of companies dedicated to the technology area. Just to put a couple of details to know where we are located with them, said company claims to have created the first 5G radio switch, the first dot matrix LED display available for salethe first cable modem so that television provider companies could provide internet connection.
Your range of options is not at all limited: data center, network security, solutions for internet access, chips, etc. The numbers speak for themselves, $239.64 billion in brand value, an outrage considering that it is not heard as much on a daily basis as it deserves.
Cisco
We understand if you have not heard of this firm, they are based in California. However, you have surely been able to enjoy some of the products they offer and you didn’t know it. Cisco is a great ally for thousands of medium, small and large companies around the world by sell routers, switches, wireless technology, cybersecurity services to avoid network attacks, cloud managementamong others.
Something curious about this signature is that it comes from a couple who worked at Stanford and had problems communicating in a good way. Thanks to this, They have been climbing for 40 years and according to Statista, their value exceeds 213.36 billion dollars.
Oracle
It is one of the most important companies dedicated to the area of cloud solutions. Oracle is characterized by having a wide range of products that range from a platform for creating applications, managing advertising and marketing, running network operation, logistics,, among others. Its service area covers sectors such as financial services, communications, engineering, hospitality, food and beverages and even medicine.
Oracle carries a briefcase on her shoulder. Huge clients in different industries: FedEx, eBay, Netflix, Google Cloud Partner, LinkedIn, For example. Thanks to the state, in 2023 it has a value of 91,992 million dollars. Surely in the not too distant future it will reach 100,000 million.
Something that should not be missed is the variation that has existed in 2023 with respect to the ranking. For example, according to Statista, In January 2023 the top 3 was made up of Amazon, Apple and Google. However, in the second half of the current year, the ranking was led by Apple, Google and Microsoft. Will Apple return to the throne or will Google make a push for 2024?
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